Private Policy

At Maren A&O London, we value your privacy as much as we value craftsmanship. This policy explains how we collect, use, and protect your personal information when you visit our website, make a purchase, or interact with our team. We handle all personal data responsibly and in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Maren A&O London Ltd
Company number: 16784072
Registered in England and Wales

For any privacy-related questions, please contact us at:
Email: contact@marenaolondon.com

2. Information We Collect

We collect only the information necessary to provide a seamless shopping experience and high-quality service.

This may include:
- Personal details — your name, address, phone number, and email address.
- Order information — purchase history, product preferences, and delivery details.
- Payment information — processed securely through trusted payment gateways; we never store full card details.
- Technical data — IP address, browser type, and device information, collected via cookies to improve our site experience.
- Communication data — messages or feedback sent to our Client Care team.

Customisation data — information you provide when using our “Build Your Own Jumper” or “Other Functions” features, such as measurements, fit preferences, and design adjustments (e.g. sleeve length, waist fit, or body length). This information is collected solely to produce your made-to-order garment and is not shared with any third party beyond our production partners.

3. How We Use Your Information

We use your information to:
- Process and deliver your orders.
- Communicate with you about purchases or service updates.
- Improve our website, client experience, and product offering.
- Manage returns, alterations, and customisation requests.

- Create and fulfil made-to-order garments based on the measurements and preferences you provide through our “Build Your Own Jumper” feature, including any adjustments made under “Other Functions.”
- Send marketing emails (only with your explicit consent).

We never sell or rent your personal information to third parties.

4. Marketing & Communication

If you choose to subscribe to our mailing list, we may send occasional updates about new collections, special events, or offers. You can unsubscribe at any time by clicking the “unsubscribe” link in any email, or by contacting us directly at clientcare@marenaolondon.com.

We will never pressure you to opt in — our communication is always optional and respectful.

5. Cookies & Site Analytics

Our website uses cookies to enhance your browsing experience and gather anonymous analytical data.

Cookies help us:
- Remember your preferences between visits.
- Track performance and improve site usability.
- Analyse aggregate data (for example, which pages are most popular).

You can disable cookies through your browser settings at any time, though this may affect site functionality.

6. How We Store & Protect Your Data

Your personal information is stored securely on encrypted systems within the UK and the European Economic Area (EEA). We use industry-standard security protocols to protect against unauthorised access, loss, or alteration. Access to your data is restricted to team members who need it to fulfil your order or provide customer support.

7. Sharing Your Information

We may share your information only with trusted partners who help us operate our business, such as:
- Payment processors (e.g. Stripe, PayPal).
- Delivery partners (e.g. DHL, Royal Mail).
- IT and analytics providers (for site performance and security).

Each of these partners is bound by strict data protection agreements and cannot use your data for any purpose other than providing their service to us.

8. How Long We Keep Your Data

We retain personal information only as long as necessary to fulfil the purpose for which it was collected:
- Order data: retained for up to 7 years to meet legal and tax obligations.
- Marketing data: retained until you unsubscribe or request deletion.
- Client communications: retained for up to 12 months after resolution for quality assurance.

- Customisation data (measurements and design preferences): retained only as long as necessary to complete your order and any post-order service requests, then securely deleted

After these periods, your data is securely deleted or anonymised.

9. Your Rights

Under UK data protection law, you have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate information.
- Request deletion of your data (“right to be forgotten”).
- Restrict or object to data processing.
- Withdraw consent for marketing at any time.

If you have submitted measurements or customisation preferences and wish to review, amend, or delete them, please contact our Client Care team within 24 hours of ordering or at any time after delivery.

To exercise any of these rights, please contact contact@marenaolondon.com.

10. Links to Other Websites

Our website may occasionally link to other trusted sites. Please note that we are not responsible for their privacy practices — we encourage you to review the privacy policies of any external websites you visit.

11. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our business, technology, or legal obligations. The latest version will always be available on our website and will show the date it was last updated.

Last updated: October 2025

12. Contact Us

If you have any concerns, feedback, or requests related to your data, please reach out to:
Email: contact@marenaolondon.com

We aim to respond to all privacy enquiries within 48 hours.